Adirondack Sports Expo
& Mohawk Hudson River Marathon & Half Marathon Packet Pick-up
A High-Energy Gathering of the Running,
Sports and Fitness Community!
OCTOBER 7, 2017 • 10am - 5pm
We’ve moved to the brand new Albany Capital Center
with an expanded floor plan including summer and winter sports!
About the Expo
The Expo features 100 exhibitors and attracts 6,000 sports and health enthusiasts, including 4,000 Mohawk Hudson River Marathon/Half Marathon runners with their friends and family.
The one-day Adirondack Sports Expo, kicking off the Marathon/Half Marathon weekend, is free and open to the public. Runners are required to visit the Expo to pick-up their race materials. The Expo is an unprecedented opportunity for sales and to promote your company, organization, destination or event.
• First Booth: $395
• Non-profit organizations: $295
• Second or third booths: 20% discount
• Four or more booths: $30% discount
• Booth space: 10' x 10' with 8' back drape, 3' side drapes, covered/skirted table, two chairs and Wi-Fi
• Terms: full payment due by August 31
ALBANY CAPITAL CENTER
This new convention center in downtown Albany opened March 2017, across from the NYS Capitol. The Capital Center provides all event amenities in a beautiful glass structure with 22,500 square feet of exhibit space. It’s connected to a newly renovated Renaissance Albany, two blocks from the Hilton Albany, and walking distance from restaurants and the marathon finish line. The ACC has 130 underground parking spaces, and is connected to the Times Union Center garage with 950 spaces (both $5 parking fee).
The Expo attracts 6,000 sports and health enthusiasts, including 4,000 Mohawk Hudson River Marathon/Half Marathon runners with their friends and family. They are committed to a lifestyle that involves outdoor sports, healthy living and travel activities of all kinds. They are doers, not watchers. Our attendees are quality of life enthusiasts and are in the prime of their spending years. Whether beginner or expert, they spend substantially on clothing, gear and services.
• Gender – Male: 50%, Female: 50%
• Age – 24-under: 10%, 25-44: 40%, 45-64: 40%, 65+: 10%
• Household – Children 18-under: 35%, Married Couples: 55%,
• Income – $125K+: 25%, $75K-$125K: 40%, $25-$75K: 25%
• Education – Post-Grad: 20%, College Grad: 60%,
High School: 20%
The Adirondack Sports Expo will be promoted through advertising, promotion and editorial coverage in Adirondack Sports magazine (circulation: 20,000 monthly with 50,000 readership in-print, online, e-news, social media) beginning with the May 2017 issue). An Expo Attendee Guide special section will be published in the October 2017 issue. The magazine, AdkSports.com, Weekly e-newsletter, and Facebook.com/AdirondackSports will have event coverage. A Capital Region ad/promo campaign will be conducted in daily/weekly newspapers, monthly magazines, websites, social media, radio and TV. This will include display ads, press releases, feature articles, interviews and special events.
Join us to make sales, launch new products,
build brand awareness and grow your clientele.
Contact Darryl or Mona Caron today to secure your space before the price increases
(518) 877-8788 or Info@AdkSports.com
For some additional information about the Mohawk Hudson River Marathon, read the Adirondack Sports September 2016 Article.